The transformation that Sarah Titus has gone through is 100% the underdog story that we all love — she went from being homeless to a successful seven-figure online business owner, in just a few short years selling her incredible printables!
The moment Brittany and I first read Sarah’s story we were blown away. Mesmerized at what God is capable of doing in people’s lives when they put complete faith in Him.
We read pretty much every article Sarah had written about making money on Shopify selling printables for over a month straight.
Then BOOM! Sarah randomly runs a coaching one on one giveaway for one lucky blogger. By God’s grace we were selected as winners and our lives were forever changed.
We received blog coaching from Sarah and became excellent friends through the process. She helped our blog go from making a few thousand dollars a month to making over $10,000 every single month.
We are forever grateful and blessed that our lives collided. Sarah was the spark that helped us achieve our dream of both quitting our jobs and working from home.
Below we’ve got an interview with this incredible woman, to inspire you to push for your own life change, follow your dreams, and never take “no” for an answer.
1) Sarah, your story is one of the most inspirational stories we have ever come across. Can you share it with our readers?
Absolutely! 😊 Ten years ago, my ex-husband of 14 years of marriage had an affair and abandoned our family. The kids and I ended up in a homeless shelter.
I had given up all hope, but I was about to be kicked out of the homeless shelter too (because we were only allowed to stay there a month and I was coming up on 3 weeks). They gave me 1 weeks’ notice and I got my buns in gear!
I got my first apartment, then started reselling to make it financially. I didn’t want my babies to lose me too (to a job). They already lost their dad and were so little, they didn’t understand why. Just that he was all of a sudden MIA.
Six years ago, I started a blog and started making good money. My goal was just to make $1k/month blogging, but I ended up making $10k/month within a year!
One thing led to another (purposed by God) and I started a Shopify store and that’s when things REALLY started to fly.
My first-month selling printables on Shopify, I made $52,060. I knew I was onto something big.
Today, I make $4 million/year on Shopify and $1.4 million/year selling courses (courses about Shopify, how to create printables, blogging, etc.)
You know, to be honest, my ex-husband has no CLUE what I’m up to. It’s a little funny. He left me because he wanted to make more money. He did. $30k/year. I make well over $5 million/year. I can’t be mad at him really. Haha. God used HIS sin for MY good, and I got the last laugh. 😊
2) How did you take your online shop from $0 to earning millions in such a short time?
Word of mouth. I didn’t focus on marketing so much as I focused on being the best on the planet. Even now, people ALWAYS tell me how my printables are the best they’ve ever seen and they won’t even SHOP anywhere else. It’s so awe-inspiring! <3
When you produce the best products you possibly can, seriously, the rest just comes easily. They sell themselves!
I know that’s going against the grain in teaching methods, but it’s my experience and I teach what I know and what I do. 😊
“I think this is HUGE when it comes to creating products for your online business. You don’t want to just fit in with the rest. You want to be the preimium product everyone is talking about. Think Apple for digital products.” – Kelan
3) What are the three most important things that helped you find success?
1. As I mentioned, word of mouth for sure. Hands down.
2. I personally already had an audience, so I sold what they wanted to buy. You don’t HAVE to have a pre-existing audience to make selling printables on Shopify work, but it’s a lot easier/faster if you do. 😊
3. Creating the best products on the planet. I found a hole that no one else was doing at the time and I knew I could get in there and really make a huge name for myself if I created a lot of binders. It was so new and unheard of and I hit on the sweet spot for sure. My best advice is to see what people need, and try to find an area where you HAVE NO COMPETITORS!!! Then create the best products on the planet and you’ve got it made! <3
4) Can anyone start a Shopify Shop and start making money online? Is it easy for anyone to do? Or is it better for creators (bloggers, YouTubers, Podcasters) that already have a following?
Absolutely, but if you don’t have a pre-existing audience of some sort (followers, social media, blog, etc.) you’ll grow a little slower than the rest, so you need to know that.
It is fairly easy for anyone to do, however, there’s a lot you need to know. So many new people (and even seasoned bloggers) try to start a Shopify store selling printables and they fail. Another one bites the dust and they figure, “Well, it just doesn’t work.” That’s not true. They just haven’t come to ME to train them! 😊
I realize that’s a bold statement, but it’s very true. Most ALL of the Shopify stores that are succeeding selling printables have either been trained by me or been trained by someone who WAS trained by me (and it’s secret).
The truth is that I’ve been in e-commerce for 23 years. I know exactly what to do, inside and out, to help customers open up their wallets and give you their debit card number. Without my courses, you most likely will fail. Straight up.
The most common errors I see is people not using the Shopify platform. They try to be cheap and go through another one and it doesn’t work. Customers prefer the Shopify checkout. They trust it. It’s easier. Period. No other platform can compare.
The other major mistake I see is people try to use sub-par quality technology to create printables. Listen, PowerPoint isn’t good enough. MS Word isn’t good enough. Canva, PicMonkey, website-based software isn’t good enough. Printables are free everywhere. Literally. You MUST use quality software if you want to sell.
Those quality softwares are: Illustrator, In Design, Photoshop, Affinity, or Photoshop Elements. The easiest of all the tech software is Photoshop Elements and that’s what I personally use and teach.
Don’t be a rebel and try to do it your own way. There are plenty of failed businesses on that route. Do it right. Start on the right path from the beginning so you don’t waste time, energy, and money going at it wrong. 😊
I literally just had another well-known blogger have to REDO two of her massively large-sized binders because of one key element that wasn’t done correctly. She has to completely redo them page by page and start right if she wants to make money selling printables. She told me, “I wish I had come to you two months previously.” It’s definitely tough and you don’t wanna be in that situation, so be sure you’re starting out from day 1 in the right way. 😊
“We originally started our own shop without Sarah’s help and it failed miserably. We wasted so much time and money trying to get it to work. I’m a big fan of investing in your education and leanring from the BEST.” – Kelan
5) What types of things can you sell on Shopify?
There are a lot of things you can sell on Shopify. I cover the 13 top things to sell in my course, Top 13 Things to Sell in Shopify (That Make the Most Money) and the cool thing is that the course is absolutely FREE as a bonus inside the Blogging Secrets course.
6) Talk to us about your course Million Dollar Shop®. Why did you create it? Who is it for?
I created Million Dollar Shop® because I was getting a ton of questions on how I was able to make so much money selling printables. I knew how to set up the platform in a way to get the sales right off the bat, so it was just mostly about meeting the needs of my audience.
It’s for anyone who wants to set up a Shopify store in a way that people feel comfortable giving you their debit card number. There are very specific things you need to know in order to do that, and it’s all taught in-depth in the Million Dollar Shop® course.
7) You’re an INCREDIBLE friend of ours and have been so generous in mentoring us with our own Shopify shop. Since taking your course Million Dollar Shop®, our Shopify shop has been making between $1,000 – $2,500/month passively. What other success stories can you share?
Absolutely. One of my friends made $24k her first month selling on Shopify. She runs Facebook ads and has a pre-existing email list but it’s still really great money.
Another friend, Dawn Nicole, sells hand lettering printables and makes $60k/year passively selling on Shopify. She also sells on a few other platforms and has said that after 8 years selling on Etsy, she never made near as much as she does her first six months on Shopify! How cool is THAT?!?! She’s totally rockin’ it! Her interview of how she’s doing it is Bonus #1 in the Top 13 Things to Sell in Shopify course.
One of my closest friends, Jen, sells physical products and uses printables to attract customers to her shop. She’s grown her email list from 0 to 53k in three years on Shopify. Her interview with her great tips are Bonus #3 in the course, Top 13 Things to Sell in Shopify.
Becky from Mom Beach started selling printables on Shopify 9 months ago with a 0 email list. Within her first 9 months, she successfully built her email subscribers base to 5k and is making $500/month, all of it being built organically.
Adrienne moved her store from Etsy to Shopify and although it’s very new on the Shopify platform, she just made $80 in one day.
Erin from PrintableCrush.com states in one of her blog posts that she doubled her income moving from WooCommerce to Shopify her very first month.
There are tons of others too. Many people are making good money on Shopify selling printables, that’s for sure! 😊
“The proof is in the pudding. Sarah’s course works. Her way of teaching works. There are hundreds of other bloggers seeing crazy results after taking her course. Head here to read more testimonials of Sarah’s course Million Dollar Shop.” – Kelan
8. What has creating a successful online business done for you in your life? How is it different than it used to be?
I’ve been able to stop worrying about money all the time. As a single mom, it’s rough not having family or a bank account to fall back on. Now that I make really great money, I don’t worry anymore about it.
I’m able to have a peaceful, calm life and it’s amazing the difference. I know that my future is set and if I didn’t love helping people so much, I’d retire. 😉
“Thank you for your time Sarah. Your story is an inspiration to us all! Head here if you want to learn from Sarah and start making money online.” – Kelan